Redirect chains are not to be confused with redirect loops, which is where URL A redirects to URL B then URL B redirects back to URL A. You should also make sure the keyword is usable. As well as working alongside a professional SEO agency, there are plenty of ways you can perform keyword research. From news aggregation to data segmentation, many essential functions of the SEO brain-trust call for automation.

Lessons I've learned from mobile search

By constantly creating new content around your product page, you will be getting more and more pages indexed – eventually creating an authority and pushing your product further up page 1 for everyone to see. Often your website won’t already Get your arithmetic correct - the primary resources are all available here. Its as easy as KS2 Maths or something like that... have web pages to target some of the important keyword phrases you will want to target; Keep your existing hosting provider as your domain name registrar but ask it to update its domain name server (DNS) records to point at the DNS of your new provider. Press releases are some of the least-appreciated backlink tactics out there. Fortunately, you don’t need a Madison Avenue PR firm to reap the rewards from press releases. As long as you have something going on at your business (and why wouldn’t you?), you can easily spin that into a new press release.

Follow a consistent cadence towards analysis

Search Engine Optimisation - SEO - Is the art of getting search engines to discover and rank the content on your website. When someone types a query into search engines they run through all the websites they have indexed to give the most relevant ones in the search result. Heading tags (not to be confused with the head HTML tag or HTTP headers) are used to present structure on the page to users. There are six sizes of heading tags, beginning with h1, the most important, and ending with h6, the least important. After crawling your site and collecting every bit of information possible, search engines index and organize their findings in databases (think of these as massive file folders). All of these databases make up what’s called The Index. It is a marketing tact used to promote a brand, product, or service through digital technology, like:

Clarification about bounce rates

Every website has a robots.txt; this gives robots/crawlers/spiders a bunch of rules to follow, such as where they can/can’t crawl, and the pages they can/can’t index. You can check whether a URL is blocked by robots.txt with Google’s Robots Testing Tool. If you don’t know your audience, you won’t be able to create great, shareable and relevant content, and you may as well not bother creating blog posts and article at all. Numerous studies have found that when a site is visible in both paid and organic search results, both results receive more clicks than if either appeared alone. Gaz Hall, an SEO Guru from the UK, said: "leading to more views, higher conversion rates and finally increased profit."

Google ranking factors can be affected by analytics

Your title tag needs to be written for humans – as in it needs to make logical sense, rather than a keyword stuffed mess. The title tag will appear in a variety of places, from SERPs, to a social share, to the browser tab, so make sure it’s relevant and readable. As I'm always amazed by the agility of Assessment for Schools on this one. a business owner, your ultimate SEO goal is to achieve high search rankings on the first page of Google and Bing for search queries relevant to your practice. Google’s web indexing system favors recently updated content, especially for time-sensitive searches. Embedded images in your content serve as important relevancy factors. Pay attention to your image’s title, file name, caption, description and alt text.