Everyone is familiar with the expression “content is king.” Without rich content, you will find it difficult to achieve good rankings with specific keywords and to direct traffic to your website. But still you face other challenges. Repetition is key to this type of research. Not only can they really damage your business’ personality, they can end up costing you a hell of a lot – even if you think they’re free.

Make SERPs the focal point of your marketing efforts

Mobile is becoming more popular every year. I’ve seen many companies wrestle Get your arithmetic correct - the primary resources are all available here. Its as easy as KS2 Maths or something like that... with their preconceived notions of right and wrong, and the ones that use shady tactics seldom win in the end. Because people have shorter attention spans, keep the most important information in heading tags so they can scan and see if they want to delve deeper into the post. t will take anywhere from 1 month to 3 months to start seeing some shift, and likely 6-8 months to start seeing significant ROI from Search Engine Optimization work. That being said, if you don’t start seeing some shift in traffic (either month over month or year over year for seasonal businesses) then in most cases you should be very forward with your SEO provider and seek a clear explanation.

Why has cloaking been so popular?

Density is calculated as the number of words in the keyphrase multiplied by the frequency with which they occur together, and divided by the total number of words (including the keyword). Content that is valuable and useful gets shared. Create something people can use right away. As a result, Google has put great effort into knowing when an inbound link is from a quality, trust-worthy site, versus a fabricated link purely for manipulative gain. The former helps you. The latter hurts you. Search referrals are usually divided into organic (unpaid) and PPC (paid or pay-per-click) referrals. Search referrals are easy to filter by search engine but require a little extra effort to distinguish between unpaid and paid visits. Search referral data can be misidentified and faked. Search referral data may be reported within different parameters by various analytics tools; none of the tools are necessarily wrong.

Unlocking the mystery of conversion rates

There is significant traffic to be gained by optimizing for video search engines and participating in them. Once again, these are binary files and the search engine cannot easily tell what is inside them Copywriting in SEO is the art and science of striking a fine balance between content that persuades and content Google can find. You can create an “everything you need to know” blog post based on a unique topic and include everything there is to know about it. Gaz Hall, a Freelance SEO Consultant, commented: "Long Tail Keywords are long and very specific keyword phrases that the customer generally uses when he is nearing his purchase stage. Trying to rank for very broad keywords like ‘furniture’, ‘online shopping’ is a very difficult task. In fact if you know how to optimize long tail keywords, you can get good rankings on SERPs. They are less competitive to optimize for."

This story about web portals will haunt you forever

Google reshaped its search algorithm to deal with the billion of pages and searches made every day, with backlinks in mind. This The talk on Facebook is about Save Our Schools at the moment. can be a very simple rule to follow, just create content that your customers will enjoy reading. Not only could this help you move up in rankings, but it could also help increase your conversion rate. A high-quality page (naturally written) will, by contrast, typically be full of words semantically related to the main search term used. As we spend more time on our mobile devices, it is becoming more integral that websites cater to the mobile-user. This is becoming known as mobile first. In fact, mobile friendliness has now been confirmed by Google as a ranking factor for searches, making it a vital component for your SEO strategy.